About Us

The Business Coach Institute (BCI) is a partnership of Lou Raye Nichol and Brian Nichol. BCI has an extensive network of business coaches. Dave Gettles and Sackeena Gordon Jones are principle associates and co-directors of the Business Coaching Certificate program. We provide training for coaches, coaching services to organizations and individuals, and encourage the development of research into coaching.

Lou Raye Nichol M.Ed. PCC

The Essentials of Business CoachingLou Raye is a business coach and trainer of coaches. She has coached over 200 managers and other professionals to advance their careers and improve performance by working effectively with reports and enhancing relationships with peers and bosses. She helps small business owners ensure their business is headed in directions they want and deal with tactical issues such as staff utilization and managing conflict. She mentors coaches seeking ICF ACC or PCC certification. She is co-founder and director of the North Carolina State University Business Coaching Certificate program, a ten month course which trains managers and other professionals to become internal or external business coaches.

Lou Raye has headed and built two organizations. She started the Training Organization for the North of England for a London-based international organization. She developed and marketed programs, hired staff, and oversaw delivery of services. This profit center was in the black in its third year.

In North Carolina , as Executive Director of Leadership Triangle, she managed board relationships, programs, and communications. She developed and facilitated programs to help emerging and established leaders from across the Research Triangle area become effective at the regional level. This involved developing capacity for values-based leadership, systems thinking, and working across boundaries. Under her leadership, the position grew from half-time to full-time.

Lou Raye has been a middle manager. Before her promotion to the regional training role, she led a team of five reports in the same organization. She understands well the balance middle managers must hold on a daily basis between the demands of bosses and reports.

Lou Raye is an International Coach Federation (ICF) Professional Certified Coach (PCC). She has a Masters Degree in Training and Development and is qualified in the Myers Briggs Type Indicator. She was President of the Triangle Chapter of the American Society of Training and Development in 2001 and of the ICF Raleigh Area Chapter in 2006.

To contact Lou Raye:
Address: 4111 Mittglen Lane, Cary, NC 27518
Telephone: 919-303-5848

Dave Gettles

The Essentials of Business Coaching Dave Gettles recently retired as a Vice President from the Nationwide Insurance Companies with over twenty-five years management experience. He has held a variety of positions including Regional VP responsible for growth and profit in two different branches - one a $1 billion operation that gained market share all five years under Dave’s leadership. His latest work included building a team that improved efficiency and service delivery in multiple product lines by developing a long term strategy, establishing consistent workflows and best practices and providing training and technical support.

Throughout Dave’s career, he has taken an active role in talent development of individuals and teams. He designed and implemented several leadership programs with an emphasis on coaching skills. Using a collaborative coaching style Dave achieved business results and helped build high performing teams who obtained objectives beyond their expectations. Dave has a passion for partnering with others to assist them in optimizing their talents while pursuing a healthy life balance. He brings first hand experience with the challenges and opportunities that today’s dynamic organizations provide.

A proponent of volunteerism, Dave has chaired and served on a number of non-profit and industry boards including Appalachian State University, Triangle United Way, Junior Achievement, North Carolina Rate Bureau and Reinsurance Facility and is presently working with Triangle United Way’s Tocqueville Society.

Dave is a graduate of Ohio University and completed executive programs with the Center of Creative Leadership, UVA’s Darden School, Harvard and the University of Chicago. Dave is a 2002 graduate of the Business Coaching Certificate program and is a member of the International Coaching Federation and the local Raleigh Chapter.

Dave and wife Liza live in Cary, NC and have three grown children.

To contact Dave:
Address: 407 Bridewell Ct., Cary NC 27518
Telephone: 919-757-6904

Sackeen Gordon Jones

Sackeena is the CEO of a consulting practice that specializes in leadership development and organization effectiveness. A professional certified business, leadership and life coach, Sackeena has coached well over 100 clients, trained and mentored hundreds of coaches. With over 20 years of experience, she is recognized as a creative, inspirational and strategic leader, and has served as Learning and Development Director for a multi-national organization. Sackeena has used coaching as an enabler to build high performing executive teams that generate extraordinary and sustainable results. She has worked with business and HR leaders to build coaching capabilities that allow them to achieve personal and professional potential, develop top talent, and manage performance, while creating a trusting and empowering environment. She is a member of the International Coach Federation (ICF) and currently serves of President, Board of Directors, for the Raleigh Area Chapter. She is a graduate of Adelphi University, holds a certificate in Business Coaching from Duke University, and the credential of Professional Certified Coach (PCC) from ICF. She is also a MBTI and Strengths practitioner.

To contact Sackeen:
Address: 6325 Falls of Neuse Rd, Suite 35 #319, Raleigh, NC 27615
Email: Sackeena.Jones@gmail.com